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RAZIO vs Pipedrive
RAZIO ships the whole sales workflow, sequences included, at one flat price for the whole team. Pipedrive prices per seat and sells the outbound pieces as tiers and add-ons.
Short version: Pipedrive Growth is priced per seat on annual billing, so a 15-rep team costs more with every hire. RAZIO Growth is one flat price for the whole team, with sequences, lead intake and proposal and invoice PDFs included. Under about five reps Pipedrive is the cheaper line item; past that the flat price wins and keeps winning as you hire.
Pipedrive Growth is priced per seat on annual billing, as of August 2026, from pipedrive.com/pricing. Growth is the cheapest Pipedrive tier that includes automations and nurturing sequences, which is why the comparison uses it rather than Lite. Add-ons such as Campaigns, LeadBooster and Smart Docs are billed on top of the seat fee.
Feature by feature
Switch the RAZIO plan to move Pipedrive to the tier that matches it.
Every tool is shown at the tier that matches the RAZIO plan you pick.Competitor details verified 2026-08-28 against each vendor's published plan pages.
| What is being compared | RAZIOCore | PipedriveGrowth |
|---|---|---|
| Pricing model | Flat, unlimited users | Per seat |
| Sequences & automation | Sequences on every plan. Developer API | Automations and sequences, capped counts |
| AI | None at this tier | AI report creation only |
| Key limits & caps | unlimited users, flat | Leads and deals capped per seat; 100 custom fields |
| Onboarding & support | In-App Support, Email Support, Guided Setup | Chat support |
| What to verify | Core is one flat price with unlimited users, never per seat | Email marketing and website-visitor tracking are never included, always paid add-ons |
| What is being compared | RAZIOGrowth | PipedrivePremium |
|---|---|---|
| Pricing model | Flat, never per seat | Per seat |
| Sequences & automation | Sequences on every plan. Automations, Webhooks, Developer API | Adds auto-assignment and e-signatures |
| AI | Raz Email Polish, Raz Note Cleanup, Raz Contact Enrichment. Included in the plan, not sold as credits | AI email writing, summaries and scoring |
| Key limits & caps | flat, never billed per seat | 300 fields |
| Onboarding & support | In-App Support, Email Support, Priority Email Support, Guided Setup | Adds phone support |
| What to verify | This plan is one flat price, never per seat | Email marketing and website-visitor tracking are never included, always paid add-ons |
| What is being compared | RAZIOIntelligence | PipedriveUltimate |
|---|---|---|
| Pricing model | Flat, never per seat | Per seat |
| Sequences & automation | Sequences on every plan. Automations, Webhooks, Developer API, App Integrations | Highest caps |
| AI | Raz Email Polish, Raz Note Cleanup, Raz Contact Enrichment, Raz Attachment Summaries, Raz AI Assistant, Raz Note Taker. Included in the plan, not sold as credits. Recording, transcript, summary and audio, with 40 meeting hours a month included | Adds phone and email enrichment |
| Key limits & caps | flat, never billed per seat | 500 fields; audit log and security rules only at this tier |
| Onboarding & support | In-App Support, Email Support, Priority Email Support, Guaranteed SLA, Guided Setup | Extended phone hours |
| What to verify | This plan is one flat price, never per seat. Raz Note Taker includes 40 meeting hours a month, beyond that is billed | Email marketing and website-visitor tracking are never included, always paid add-ons |
Switching from Pipedrive
Moving off Pipedrive is a CSV job, not a project. Export your organizations, people and deals from Pipedrive (Settings → Export data), send us the files, and RAZIO imports them with dedupe on the way in so duplicate people and orgs merge instead of stacking up. We set up the account and run the import with you: no migration consultant, no add-on to buy just to get your own data in.
What comes across:
- Records: organizations, people and deals mapped to RAZIO accounts, contacts and opportunities.
- Ownership: each rep keeps their deals, so the pipeline is not empty on day one.
- Momentum: put the open deals on a sequence and the Today tab immediately starts surfacing who to call, instead of you rebuilding the activity discipline by hand.
Leaving later is just as clean: RAZIO is month-to-month and your data exports to CSV/Excel any time. No annual lock, no add-on holding your records hostage.
Frequently asked questions
Is RAZIO cheaper than Pipedrive?
Past about five reps, yes. Pipedrive Growth is priced per seat on annual billing, against one flat price on RAZIO. Below nine reps Pipedrive is the cheaper line item, and the gap only opens in RAZIO's favour as you hire.
Is RAZIO a good alternative to Pipedrive?
Yes. RAZIO is a flat-price Pipedrive alternative with multi-step sequences built into every plan rather than sold as add-ons, and flat pricing instead of per-seat billing, so your plan stays flat as the team grows.
Does Pipedrive include sales sequences?
Pipedrive's automation and email campaign features are spread across higher tiers and paid add-ons like Campaigns. RAZIO includes multi-step call and email sequences with auto-advance, a breakup step and 6-month re-queue in every plan, with no add-on tier required.
Can I migrate my Pipedrive data to RAZIO?
Yes. Export your Pipedrive organizations, people and deals to CSV or Excel and import them into RAZIO, which dedupes on the way in. RAZIO sets up the account and runs the import with you, and rep ownership carries over so nobody starts with an empty pipeline.
Does RAZIO have a visual pipeline like Pipedrive?
Yes. RAZIO has an opportunities board for pipeline stages, and its emphasis is the Today daily action list that tells each rep who to work next, so the pipeline is a working queue rather than just a board to watch.
Does RAZIO have hidden add-ons?
No. Sequences, website lead intake, proposal and invoice PDFs, and AI writing help are included in the flat plan price. On Pipedrive, several of these live in add-ons such as Campaigns, LeadBooster and Smart Docs, billed on top of the per-seat fee.
Which Pipedrive tier does this compare against?
Growth, priced per seat on annual billing. It is the cheapest Pipedrive tier that includes automations and nurturing sequences, which is the capability RAZIO includes on every plan, so it is the fair like-for-like. Lite is cheaper and has no automations. Pipedrive's current tiers are Lite, Growth, Premium and Ultimate.
Am I locked into a contract with RAZIO?
No. RAZIO plans are month-to-month at a flat price. You can cancel anytime and export your data via CSV or Excel.